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Red…The color of love or the color of hate?

Here we have a difficult question to answer. We can all certainly agree on one fact, and that is that red is doubtlessly the color of passion. When relating the color to love, we immediately think of Valentine’s Day. Presenting our significant other with a heart shaped box of candy that is usually red is the traditional gift that indicates our true love feelings to our partner. If we don’t go the usual “candy route” a card with a red heart design or a bouquet of red roses can do the job of transmitting our amorous feelings. Another expression of our love may be a gift of red laced lingerie to a women and boxer shorts to a man with a design of hearts or kisses in red. So, we can understand better now the correlation between red and love.

Let’s delve now into the relationship of red to hate. We have here many examples to consider. What usually first comes to mind is that red is the color that signifies the devil or indeed hell. Another indication of red is used daily in our language regarding anger, an example of this is saying “she was so furious that she saw red.” The usage of the obligatory red flag during a bull fight signifies the doom intended and the hate/anger present in the arena. Our final example here is the sign that we view many times on a daily basis and that is the red stop sign.

So we now conclude our investigation of red as the color of love or hate. We can readily see that red is both the color of love and hate as well. What we all can agree on is that red is without a doubt the color of passion and intense emotion.



Tiny Homes…The Dilemma

   A first look at tiny homes usually excites many of us for so many reasons. The most tantalizing fact is that they are so attractive and “very cute.” There are an array of beautifully designed tiny homes that could easily appease anyone and satisfy all and every conceivable individual taste level. Not even to mention the endless possibilities for the interesting decor of their interiors! Hence, design and the “eye candy” aspects of the tiny homes are not the issue. And, in fact, neither is the factor of practicality. This fact alone draws people of varied ages and diverse lifestyles into the realm of wanting to own a tiny home. So, where is the dilemma?

   The dilemma lies in several circumstances that have got nothing to do with the actual homes themselves. One of these factors is zoning laws throughout the country. These laws require that a home only of a certain size can be built or placed on a plot of land. It is for this reason that tiny homes cannot find a place to be put simply because the tiny home does not meet the size requirement for the plot! This, of course, creates a big problem for interested buyers because they cannot find anywhere to put the tiny home! So, it is for this reason that tiny homes which actually do have an interested market of buyers are not selling at all.

   There are several states that are considering changing zoning laws in order to accommodate the reality of giving a tiny home a place to be. This is a very smart idea because those who want tiny homes are an interesting segment of our population. Basically the most interested tiny home buyers are young people in their twenties and senior citizens who are ready to downsize. Understandingly, this is a very large market.

   In summation we all must wait for zoning laws to catch up with those in our society who are fully enamored and anxious to buy and live comfortably in their very own, “very cute” tiny home.




The irony of the above statement is one that bewilders all of us on a worldwide basis. How do we in a healthy constructive way interact with our cell phones? We know that no matter what we do that we cannot live without it. The cell phone literally has found its way into every area of our lives. It wakes us up daily and shows us what and how our day will transpire. It connects us to anyone on earth who we need to interact with whether it be a conversation, an email, a text message or a simple reminder. It has every conceivable type of information about its owner, and what it might not know it can instantly know by employing an app or Google.

So the dilemma presents itself of what are we to do? Can we go to an uninhabited desolate island and live out our lives there? Not, likely. No, indeed, we must stay in todays’ world and live in the present. Hence, we must determine how much of our lives we will allow our cell phone to control. The question remains will the cell phone control me or will I control the cell phone? My take on this is that most of us would prefer the latter.

A positive approach to this would be to use the phone only for conversations, which, by the way, is why the telephone was originally invented. This would give us a fair modicum of control over our lives. We should allow our computers to handle through emailing and employing Google the responsibility of taking care of all things that are not conversations. An alternate behavior that could prove helpful would be to have your phone turned off and thereby receive voice messages, which you would retrieve at three specific times daily. Once everyone knows that you are employing this technique they will come to understand the most efficient way to contact you.

It is up to each of us to employ will power techniques for us to bring order back into our lives and thereby not allow constant distraction to impede our thought processes, and thus turn constant distraction into productivity. Let us bear in mind here the well-known proverb “an ounce of precaution is worth a pound of cure.”

Treadmills vs. Outdoor Activities

Treadmills vs. Outdoor Activities

Treadmills vs. Outdoor Activities Is One Better Than the Other? 

We all know one; the exercise person. The guy or gal who’s always posting “Oops, I didn’t know I was sexy” gym selfies on Instagram, extolling the virtues of the latest protein drink on Facebook and perhaps, worst of all, insisting that you just have to try the latest fitness craze with them. (Since I have the coordination of a newborn baby deer with an inner-ear problem, I think I’ll pass on the aerobic pole-dancing, thank-you-very-much.)


For those of us who are not exercise people, it’s hard to understand why someone would willingly run if they’re not A) trying to catch a train or B) being chased by a swarm of killer bees. Or is that just me?

The truth is, whether we like it or not, the vast majority of Americans could use more physical activity, especially when temperatures drop and the temptation to stay home and binge-watch Netflix is strongest. And it’s not just about weight either. Regular physical activity has myriad benefits, including but not limited to, better cardiovascular health, improved mood, and decreased levels of stress. So with that in mind, let’s have a chat about one of the most common debates amongst exercisy-types and wannabes.

Treadmill vs. Outdoor Activity

Many people want to know which provides a better workout; an indoor treadmill or elliptical machine exercising outdoors? Well, it depends on how you define a “better” workout. In short, a treadmill or elliptical is likely to be easier on your joints since the surface is more forgiving and predictable, especially for those of us returning to exercise after an injury or a long period of being sedentary.

On the other hand, outdoor activities provide other benefits that simply cannot be recreated in an indoor setting. Taking your workout outdoors gives you the chance to exercise not just your body, but your mind. Unlike working out on indoor equipment, a run, a hike, or even a gentle stroll in the park offers your brain the chance to practice proprioception – i.e. responsiveness to uneven terrain and other stimuli. The other benefit is that a walk outside requires no special equipment other than a good pair of shoes and weather-appropriate clothing (of which there are many stylish and sometimes affordable options).

If you’re still wondering which of the two options is the better workout, the answer is simple: it’s the one you can do with the most consistency. In other words, whatever gets you off the couch! And while one is not a one-size-fits-all fitness solution, a little variety is always a good thing.

How Does a Trend Become a Trend?

How Does a Trend Become a Trend?

How Does a Trend Become a Trend?

2016 was a year of chokers, Bardot tops, and midi skirts. No doubt the fashion industry had a great time as these much-loved throwbacks came back for another round. But how exactly did this happen? And how does a trend become a trend?

In years past, fashion trends usually started and evolved through the relationships between fashion houses, print magazines and consumers. However, with the Internet and social media at the forefront of trendsetting, the nature of fashion and consumption have been indelibly altered.

If you’ve ever wondered where today’s popular styles come from and why they seem to come and go overnight, here are some insights into the lifecycle of a fashion trend.

The 20-Year Fashion Cycle is Dead

Conventional wisdom used to dictate that much like a long-awaited comet, trends cycle around approximately every 20 years. This cycle is now pretty much obsolete as social media has served to place a spotlight on how “normal” and aspirational women dress around the world. When an old trend pops up again, they seem new and fresh because they are often created with improved materials and updated for today’s consumer.

All Hail the Fashion Blogger

Some virtual style influencers have as much reach as century-old fashion houses. This is because a number of them have signed prestigious contracts with brands as a result of their global audience. In fact, several have become so powerful that iconic brands like Vogue have all but declared war on them. These days “street style” occupies much of the blogosphere, taking the trend from “stylish unknowns” to fashion powerhouses who are shared and reblogged across the worldwide web at breakneck speed.

Casual Couture

By a show of hands, how many of us would have worn jeans to work ten years ago? And now? (Many of your hands likely shot up.) In recent years, style rules have become far less rigid, paving the way for experimentation and personal taste to prevail. Take skirt lengths for example. Who can say what the “right” length for a skirt is? However, if the public isn’t ready for a trend, it will simply fizzle and die before it even starts. Even Kendall and Kylie couldn’t bring back high-waisted jeans.


Make-up… NO

Today the idea for many women who follow the latest in fashion is to project a more natural, realistic look. A stronger sense of self identity and security has afforded women to have a more relaxed attitude regarding their personal lives and individual lifestyle. This, of course, as a consequence is expressed in the way in which they “put themselves together.” Having been bombarded with over a century of cosmetic advertising many women have made the decision to break free of these restrictions, and are now deciding for themselves their individual persona. Their choice has resulted in women expressing and showing more of themselves and relaying less on what makeup hides. Indeed, why should they camouflage themselves by not showing who and how they really are? We all are familiar with the saying “less is more,” and it appears that abandoning makeup and using just a small indiscreet touch does more in bringing to the surface the genuine, natural beauty of women.

We ask ourselves is this concept new? Well, the answer is decisively “no.” The make-up of the time in the fifteen to sixteen hundreds in Europe was to make the face as white as possible (attained by layer upon layer of white powder) and patches of a rouge like color on the cheeks. This was only done by the aristocrats to show to the world that they, with their white faces, led a life that kept them out of the sun, and thus distinguished them from the working class which was always tan due to working outside. This continued into the seventeen hundreds where it became extreme, and the white powder took over totally and ushered in the powdered wig both for men and women. The eighteen hundreds rebelled to this and led to the fashion of a more natural look in make-up that lasted until the end of World War One. Make-up returned fostering various “painted looks” and remained a fashion for all classes for the first time. In the twentieth century when motion pictures in color appeared a problem arose: “film processing distorted the color of peoples’ made up faces.”  The world famous chemist Max Factor ended this problem by creating “Pancake make-up.” This concept revolutionized all areas of make-up and still reigns today.

So, now looked at from both a historic, as well as the progression of women’s status, we can better understand how make-up plays its part in today’s women’s lives.



   Today Fashion is defined in many ways: a specific “look,” a particular lifestyle, sustainability considerations, and on and on. However, here in North America the one defining, indisputable, and overriding factor regarding fashion is comfort. Today comfort reigns over all fashion and garment sales. American women will no longer tolerate clothing that constrains them or their particular life style. Long gone are the days of constraining garments. Corsets once a must in every woman’s wardrobe are now 98% extinct, as women do not feel that they must torture themselves in uncomfortable undergarments in order to portray a particular silhouette. Today’s women want to express their natural beauty and freedom and they accomplish this by appearing relaxed and indeed comfortable. The bra has withstood this trend as an essential necessity. If we ask ourselves “why” it’s simply because it is not viewed as constraining the body, but simply as a compliment and asset to the overall feeling of comfort.

   So we now can understand better why “comfort” is the fashion statement that truly reflects today.



DON'T BE A FASHION VICTIM                               

Dress Like Yourself in Fall 2016

As anyone who has ever scrolled through an Instagram feed can attest, there seems to be a lack of personal style amongst “fashion bloggers” these days. Don’t get me wrong; I love black tee shirts, high-waisted pants, and the choker trend as much as much as the next gal, but when everyone looks the same, things get a little “same old, same old.”

What ever happened to personal style? (That’s still a mystery around which, there are many theories.) And more importantly, how much should we adapt our wardrobes to current trends without looking like someone else? In an era of generic fashion, it can be invigorating to take a walk on the wild side, so let’s talk a little about how we can incorporate some of Fall’s trends into our own unique style.


Throwback 90s fashion has been huge in 2016 and will continue to be so in 2017. Social media “celebrities” and indie brands alike has embraced the choker trend wholeheartedly. But before you reach for the cheap tattoo-looking type you’d find in a gumball machine, consider going for an elevated version like theEddie Borgo Safety Chain Collar in silver. Pair it with our Reed Dress in Triangle Scribble print for a look that’s edgy, casual, and fashion-forward.

Fall Florals

Who says bold prints are just for warmer months? Fall trends are still favoring feminine florals, and we are loving it! Lighten up your typically dark and stormy Fall/Winter wardrobe with dainty colors and ethnic-inspired floral prints. Our Parker Silk Tea Party Blouse features a lush print that’s sure to step up your weekend look. It’s the perfect, unique addition to anyone’s wardrobe who has a touch of whimsy.

Big Statement Belts

With Thanksgiving around the corner, many of us are already thinking about our waistlines. For those of us who want a little help defining this area of the body, a big, bold belt can pick up where Pilates and Barre Classes leave off. This fall trend is ideal for tying together an oversized piece of outwear, but it can also be used to cinch in a loose and flowy dress. For ultra-luxe, high fashion gravitas, we love something like this ALAIA black sueded fringe belt or another thick belt coupled with one of our silk dresses.





Women’s choice for clothing today is that it be casual and comfortable. Two decades ago the concept of “dress down Friday” was greeted by our society with immediate acceptance. This indicated that women were more than ready, and eager to happily exchange their more fitted and constructed clothing for clothes that are airy and that hang naturally from the shoulders over the body. The concept that this kind of clothing showed off more of a women’s body and skin was considered more appealing and attractive. Women opted to readily accept this new trend as they felt more relaxed, and it gave them the psychological advantage of demonstrating greater sex appeal.

If the saying “the clothes make the man” is true than it is even more so by comparison that “the clothes define the woman.” Today’s lifestyles portray active, involved, working women in more than ever higher positions. They are CEO’S, university presidents, legislators, and, yes, Moms. These roles require clothing that goes with their daily pursuits. Dressing in more casual and comfortable clothing conveys that the woman is secure and in control of her life while expressing her feminine nature.

This is not the first time in fashion history that the notion of more casual and comfortable clothes has emerged. In the decade of the 1920’s we had this identical phenomena taking over fashion. Tight, overly constructed, corseted clothing had reigned for decades. It was immediately replaced after World War I with the flapper look that was precisely the new look of casual and comfortable clothes.

We can learn from this that the cycle of fashion indeed repeats itself as we now find ourselves today in the era of casual and comfortable clothes once again.




Contouring as a technique is not new, but is definitely in the midst of its Instagram-fueled golden age. As the technique that supermodels and movie stars have kept secret for decades, it’s easy to see why. For most, incorporating this technique would mean a drastic overhaul of their typical makeup routine, and frankly, we’re not in the mood for a drastic overhaul.

We are not professional makeup artists, and proper contouring is an advanced skill not for the shaky of hand. The blending step alone can make or break the look. Too much blending will undo all of your work; a literally high price to pay given how much product needs to be caked on to contour. Too little blending, and you might get called to entertain children’s parties. The proper balance of shades is unique to each face as well. Misplace, or use excessive lowlight and you risk looking like a chimney sweep. Too much highlight will give you a full-powdered face like Marie Antoinette’s (one that might have you wishing you too were without a head). Still, if total transformation is the goal, contouring has the power.

But for us, total transformation is not the goal. Our style favors openness, flexibility, and possibility. Ease is woven into each Tangerine NYC piece, be it a white cotton dress or a silk tank top. For our tastes, contouring locks us into a single, high-drama look, and keeps us in front of the vanity mirror when we could already be out the door tackling the day. We found one guide that had fifty steps. We wouldn’t take fifty steps to the second floor. Contouring’s fans say it brings out the best features of the face, and hides the worst. That may be true for some, but what if we think we have nothing to hide?




So you’ve taken our quiz and determined that you are an Autumn, but where to go from there? Don’t worry, we’re here to help. This classification system, if you don’t know, comes from Carole Jackson’s popular color analysis book Color Me Beautiful. But color analysis is nothing new – classical painters have been analyzing their subjects’ natural coloring for centuries, and if it’s good enough for the old masters, it’s good enough for us. As you ditch your summer dresses and start filling your closet with cool-weather pieces, take our color advice to guarantee that you are getting the most out of your naturally autumnal complexion.

Neutrals: Think ivory, khaki, light to chocolate brown, and warmer shades of grey. You can even get away with colors like olive and burgundy, which on others would be more daring, but will make your skin glow. We have some bad news though, black sadly will never shine on you in the way that warm neutrals will. Sorry goths. If you do want to wear it though, avoid high necklines that bring the color close to your face.

Main Pieces: Look cool without the cool undertones. It sounds cliché, but the colors of the changing leaves will serve you well. Brown, mustard yellow, red, and orange are pretty obvious go-to color options. But being an Autumn doesn’t mean you have to be drab. For brighter colors, look to the sunset for inspiration. Marigold, magenta, and vermillion will pop against your skin, as will citrine. Blue is not out of the question, but lean toward blues closer to purple or green end of the spectrum. The subtle reds and yellows in those shades will blend nicely with your skin, as opposed to cooler blues, which will wash you out. 

Jewelry: Your coloring was meant for gold. The rich, warm undertones of your hair and skin will radiate when partnered with the king of all metals. Try out different shades; gold comes in various hues that range from greenish to yellowish, to rosy, to almost copper. Experiment to see which particular tint works best on you or mix and match for a more eclectic look. And if anyone gives you guff for your penchant for gilt, then politely let them know that it’s out of your hands – the “science” of color analysis chose for you.

We hope this guide will help you give your wardrobe a bit of pumpkin spice. After all you’re in the middle of your season, it’s only natural that you should look your best.




A R E   Y O U   A N   A U T U M N ?

So you love pumpkin spiced lattes?  Great. Your ideal climate is “sweater”?  Wonderful. You’re a deity of the harvest season. But aesthetically, is this season doing anything for you? As the leaves start changing colors and the weather gets more brisk, you’re naturally going to start thinking abouttrending fall fashion. Selecting the perfect fall fashion colors to match your personal features and unique attributes is the key to looking like the queen of the apple orchard.

Your Seasonal Color Palette

Everyone has their own individual seasonal color palette -- Spring, Summer, Fall, and Winter. Wearing colors that complement yours makes you look alert and vibrant, and the accents can make your eyes, hair, and skin glow. Picking the best fall colors for clothes can even help hide imperfections and really just make your overall look pop without having to rely on too much makeup.

Color Qualities

As you consider your trending fall fashion choices, you’re going to want to analyze the coloring of your hair, skin, and eyes to see if they coalesce in just such a way that you can rightfully call yourself an autumn. Every hue has subtle characteristics, and if you’re able to recognize them, you can choose complementary outfits that highlight your best features. Here are the main factors to think about:

  •         Hue and Undertone: Cool, Medium, and Warm
  •         Value and Depth: Light, Medium, and Dark/Deep
  •         Chroma and Clarity: Soft/Muted, Medium, and Clear/Bright

There’s a lot that goes into fashion color theory and discovering which season you are, as well as which fall fashion colors suit you. We’ll go more in-depth into seasonal color theory in a later post, but here’s a quick quiz to see if you fall – pun always intended– into the coveted autumn category.

1) Look at the underside of your wrist, and try and see if you can spot any veins. Do you see a greenish tint or more of a blueish hue?

   A. Green

   B. Blue

   C. A mixture/I can’t tell/That’s a little creepy

2) Put a dab of two different colors of foundation – one pinker and one more gold – onto either hand. Now try to rub them completely into your skin.Which one looks like it has disappeared into your skin more?

   A. The gold

   B. The pink

   C. I’m not buying two foundations for this quiz.

3) What color is your hair?

   A. Chestnut Brown, Red, Honey Blonde, and/or Dark Brown

   B. Ash Blonde or Brown, True Black, Gray, Extremely Dark Brown

   C. It’s been a while – ask my colorist

4) What color are your eyes?

   A. Golden-brown, Olive Green, Dark Brown, Warm Hazel

   B. Clear blue, Dark Blue, Cool Green, Black, Cool Brown

  C. Tired

5) Which colors typically look best on you?

   A. Darker colors

   B. Lighter colors

   C. That’s what you’re supposed to be telling me!

If you answered mostly A’s, congratulations! You’re in the middle of your season, and in our next post, we’ll help you choose the right trending fall fashion colors to highlight your natural features. If you selected mostly B’s, or a mixture of A’s and B’s, then your season isn’t quite here yet. If you answered mostly C’s, then it’s probably time for a nap – you seem like you need one!

If you’re interested in learning more about trending fall fashion and fashion in general, be sure to follow our blog. Our goal is to make women feel confident and beautiful, and helping our readers choose the right fall colors for clothes is just one way to accomplish that.




We’ll be blunt. We love Emily Blunt. When we first saw her character in The Devil Wears Prada we just knew there were big things on the horizon for this British actress. But despite the fact that we know her originally as the snarky – but impeccably dressed – coworker, she doesn’t get the credit as an off-screen fashionista that she deserves. We zoomed in on her style to see what makes it as perfect as she is.

Emily’s off-screen look is consummately put together. We get the sense that while we’re juggling snacks, desperately pawing at the one-click purchase button, she’s got outfits planned out until next awards season. She’s not one to mess with tried and true shapes or cuts; she knows what designs look good on her. Don’t be afraid to rely on shapes that you know that suit you. There are plenty of clothes in the sea; there’s no end to the variety you can accomplish even with standard shapes. Note how almost all of Emily’s simple silhouettes are modernized with a hint of flash, be it a bold print, a bit of sheer paneling, or even a full on cutout.

When the shapes and fabrics are highly traditional, she’ll choose slightly more audacious accessories and makeup options for balance. And one of the best things about Emily’s style is accessibility. Her mastery of vintage silhouettes is fully within your reach, even if you cannot presently afford…the Chanel boots. The shapes that she’s fond of can be found readily, and jazzed up with your existing staple accessories.

We wonder if Emily’s flawless execution of classic style is why she’s been tapped to play the new Mary Poppins. By the way, that is a casting choice that we here at Tangerine NYC – and Julie Andrews herself, for that matter – fully approve of. Either way, when it comes to her style we are in no need of a spoonful of sugar to help it go down. Also kudos to us for only making one “blunt” pun in this entire post.




Based on what we saw this summer, this was everyone’s wardrobe calendar:

Monday – white cotton dress

Tuesday – white cotton dress

Wednesday – white cotton dress

Thursday – white cotton dress

Friday-Sunday – basically pajamas

We’re not here to come for your weekend leisurewear. And yes, we love simple, unicolor looks, especially in white. But Labor Day is over and we would like to support those heroes in the Fashion Police by helping you make a respectable and timely transition into fall. Typically that means immediately swapping light colors for browns, but why does the color-meter have to be turned down just because the season’s changed? The trees are making bold choices, so should you. In our opinion, there’s no bigger, bolder choice to make than a statement print. Many might be scared away from such choices but we have devised a fool-proof strategy to help you avoid pattern disasters.


Most that are afraid of standout prints and patterns are just averse to the potential heightened attention that they can bring. Even though we think the selfie is the 21st century’s greatest contribution to art, we get it. Even we don’t want eyes on us at all times (our fashion is quarantined in the morning). The answer here is to pair bolder prints with more simple neutral pieces that will soften their effect. Printed skirt? Hello ivory button-down. Amazing floral dress? Have you ever met our navy cardigan?


Similar to balancing out colors, minding your body’s size and proportions will help you choose the best print for you. In general, accentuate with a larger print, minimize with a smaller, one. And the more height and – ahem – vavoom that you have, the larger the pattern you can handle.  

Accessorize Wisely

Coco Chanel said something to the effect of taking off the last accessory you put on – it’s hard to tell, she’s misquoted about as much as Marilyn Monroe and Gandhi. But the sentiment of the statement rings true. Energetic prints don’t necessarily need to be augmented with lots of accessories. A single bracelet or necklace will typically do. To soften the print go for neutrals, or to stand out even further (while still not overdoing it) try a contrasting color. Yellow earrings + red and blue printed blouse = head turns.

Forget Everything We Said If You Just Love Something

Everything we’ve said so far will work to fine-tune your outfit, but we’re ultimately of the philosophy that if you like it, wear it. Styling can go a long way, but nothing can beat the confidence that comes from wearing something that you truly love. “The best color in the world is the one that looks good on you” after all. Oh, and guess who said that. Yep, Coco.





Did you know that today is Moment of Frustration Day? Finally, a holiday worth celebrating! Started in 1986 by some compassionate genius, this day was created to give people around the globe the space to vent their angst about the world and all of its flaws. It is honored by going outside at 12pm (specifically Greenwich time, for the Orthodox adherents) and screaming all of your anger into the sky. Here is what we will be shouting about this year:

  • The IPhone 7’s lack of headphone jack, because we know we’re still going to buy it, even though we hate ourselves for it.
  • Microsoft excel, and not realizing that it is truly the only skill anyone needs to get any job they want.
  • Wi-Fi dead zones. It’s 2016, where are our tax dollars going if not to the construction of a giant, pyramid-sized modem that can accommodate all of us in the nation. The candidate that promises that is the candidate that has our lifelong support.
  • Stains, but even more so, the advice people give to remove them from your clothes, because none of it has ever worked for us. Can’t we all just agree that the advice never works? Then we could stop feeling bad about not being able to rid our clothes of stains. (Is that just us?)
  • No pockets – and this is a feminist issue to be clear – why must women’s’ clothing be completely void of functional features? It’s to prevent us from organizing, because they know once that happens, our takeover will be complete.

Aaaahh, we feel better already. If you have any frustrations that you’d like to add to our list, please leave them in a comment below. We’re sure we could find some space in upcoming days to get some extra screams in if the situation calls for it.




We haven’t been able to get enough of Heidi Klum since she first hit the scene as a Victoria’s Secret Angel in 1999. Yes, it was that long ago, sorry for the reminder. Project Runway is the guilt-free reality show of our dreams, she’s naturally our favorite judge on America’s Got Talent, and she’s a proud mama to some of the most gorgeous kids in Hollywood (no disrespect to our own, you’re great too).

Did we mention that her style is always on point? Because we’re truly obsessed, we’ve set out to scour Heidi’s looks and figure out the keys to looking as effortlessly chic as she does with as little effort as possible. If we can’t be her, we can at least try to dress like her.

One quick and easy technique Heidi uses often in her day-wear is bold color-blocking. Check out how strong and eye-catching all of Heidi’s outfits below are – even though each is just a pants-shirt-shoes-bag combo. It may seem a tad weird, but when restraint is practiced, being a little matchy-matchy with color can actually be quite high-fashion. Imagine how much time you’ll save not having to worry about colors that clash. If you think it’s too crazy, or are afraid to give it a shot, try and find some inspiration from Heidi when she wears her iconic Halloween costumes. Bravery can go a long way. Though to be clear we’re not advising the use of prosthetics or robotics in your ready-to-wear. That wouldn’t save anyone any time.

Heidi is also the queen of pairing loose fitting silk blouses and dresses with more form fitting pieces, like tight pants and sleek boots. It’s amazing what a simple contrast like that can do for a silhouette, not to mention a waistline that might not be pageant-ready.

It’s true; a pair of slim-fit pants doesn’t come with Heidi’s legs. And let’s be real, one of the most amazing accessories you can invest in to up your fashion game is a nanny, and that’s just not a possibility for those of us who aren’t getting Sport’s Illustrated residual checks. But it seems like Heidi is most concerned with sexiness, effortlessness, and allowing the body’s natural beauty to shine. If that’s what Heidi favors then it’s no wonder that she has been spotted in one of our very own blouses.  And yes, seeing that picture was indeed the happiest day of our life (sorry again, kids). 




Every fall, without fail, people around us start chanting “Ooh you’d look great in jewel tones” or “I can’t wait to get some pieces in jewel tones.” It’s like a seasonal allergy that won’t let you stay home from work. They’re not wrong. Jewel tones are wonderful and they do look good on us. The secret is they look good on everybody.

But what exactly qualifies as a jewel tone? In short, jewel tones are indeed colors that resemble gemstones. Not diamonds though. We do not advise crystal-clear, translucent clothing.

Here is a short list of some of our favorite jewel tones and which will look best on you (we know, they all look good on everyone, but there’s still a best for you).


A super-saturated blue that can be both light and dark, so long as it’s vivid. It actually comes from the Greek word for blue. This one is truly the Miss Congeniality of the jewel tones. Everyone can get along with it – though it certainly doesn’t hurt to have blue eyes or very dark and cool skin and/or hair.


A rich deep green with a slight coolness. In antiquity, Emeralds signified eternal youth and fertility, so watch out, you might be swatting off unwanted suitors in this color. Emerald will really pop on people with light, pinkish complexion, and is a classic staple for redheads.


A cool, muted, sometimes even smoky purple. The ancient Greeks and Romans believed that Amethyst gems could ward off the ill effects of drinking too much wine. We’re guessing the same cannot be said for clothes of that color though, so be warned. Excellent for those who are naturally more warm-toned.   


A vivid, saturated red, that’s got an almost undetectable level of pink to it. A true showstopper, it’s no wonder the Sanskrit word for ruby means “king of precious stones.” Pair this with white or black accessories to let the color shine. This color warms up duller skin.


Some legends say that Topaz can dispel enchantment, but we suspect it’s you who will be bewitching those around you in this color. The vibrant, warm, and rich yellow of Topaz really complements honey-colored skin, but looks equally good on those of us that are paler.


No, not technically a gem, though there are plenty of gems that can be this color (pink sapphire, tourmaline, etc.). This one will be especially good if you think time has been unkind to your skin; it reinvigorates complexion to be livelier.

Like we said. We’re splitting hairs here. All of these colors will look good on you no matter your make or model. Also, if you can’t find any jewel-toned items, there are always just plain old jewels. We’re big fans of those too.



We’re not ones to hide our features; it would be shame to spare the world of as much of us as possible. But even we can appreciate the occasional need to cover up. Maybe you’re trying to protect your precious face from the sun. Maybe you need to slip past an undeserving ex. Maybe you need to conceal your celebrity identity when leaving the “dentist” where you got your “root canal.” Such occasions call for some coverage.

The typical first responder in these emergencies is a trusty pair of sunglasses. With a chic pair of aviators or wayfarers in tow, anyone can transform into a red-carpet star, or at least look like one while at the grocery store. They’re easy, fast, and go with any outfit. They keep people guessing. Don’t think people deserve to look into the windows of your soul? Sunglasses are the blinds. They do have their drawbacks, namely that they’re easy to lose, often very expensive, and carry the threat of sunglasses tan (which makes your face look like it wore a bikini top outside).


In that event, another trusty option is the hat. Hats have made a laudable comeback in recent years. No longer are they resigned to once-a-year outings at the Kentucky derby. Hats are a perfectly acceptable piece in a wardrobe, and for good reason. They’re especially handy when your hair just won’t cooperate, but then again once you put the hat on, you give up any chance of your hair looking normal for the rest of the day. Isn’t that almost like incriminating yourself? Plus, while designs have come a long way, we’ve seen plenty of hat-astrophes in our day.

We personally like to mix it up. We’ll wear one, the other, both, or neither. And if you’re really not sure, we do make the best silk dresses in NYC, and if you’re wearing one of those, you could be wearing a diving-bell and you’d still look fab.





In an age of one-click purchases, it’s easy to forget that a world before online shopping ever existed. When Google can reveal the best price in an instant, driving store-to-store and comparing prices feels like hunting for one’s own dinner.

But do services like 2-day shipping and 24-hour access actually make buying from the Internet the most convenient option? 

Buying women’s clothes online has its obvious disadvantages.  Fabric quality is crucial, and can’t be felt through a laptop. It’s not convenient to buy a dress in seconds if it arrives in the mail feeling like the cardboard box it came in.  Then there’s fit. There’s nothing enjoyable about ordering your typical medium from an online retailer only to find out that to them, you are a double XL.  Perhaps these drawbacks are why more people than ever are returning to stores to choose their clothes. 

But that too has its own woes. There is certainly thrill and glamour in being catered to by sales clerks whose only apparent goal is pleasing you. That thrill quickly deflates once you realize those silver-tongued clerks have somehow snuck hundreds of dollars of unnecessary purchases onto your credit card balance.

Plus, high-end venues discourage shopping in pajamas. Our computers are much less judgmental. So which is better, online or in-store shopping? We say, why not both?

You can intimately acquaint yourself with the feel and fit of garments in-store, and then transition to online purchases once you know what suits you. Ultimately, the best experience is the most enjoyable one, and we’re happy to accommodate whatever that is.



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